Your all-in-one tool for a simple, fast and accurate Site Assessment process. | Objective Corporation
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SITE ASSESSMENTS

Finding suitable sites just got easier

Combine the power of community engagement and spatial planning to meet your future housing and development needs.

Streamline your site assessment process and make smarter, evidence-based, planning decisions faster.

Objective Keyplan empowers local planning authorities to digitise the entire site assessment process, all from one platform.

Capture accurate site submissions

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Capture accurate site submissions

Empower your community to easily suggest new / redevelopment sites through an interactive mapping experience

Gather evidence directly from the community

Through interactive mapping, capture citizen-led site proposals by allowing the community to drop pins, draw boundaries, and comment on a site. This interactive mapping directly feeds into your evidence base, providing full spatial and contextual detail.

Works with your GIS, your way

Objective Keyplan integrates with your corporate GIS system to create a cohesive, mappable evidence layer.

Faster, smarter reviews

Manage all site submissions in one place, speeding up the review process with built-in versioning, redaction and keyword tagging.

 

Make evidence-based decisions

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Make evidence-based decisions

Pre-define your assessment criteria to capture structured evidence in one place.

Robust, centralised evidence collection

Consolidate all site data into one single source of truth, eliminating duplication, conflicting records, and dispersed data sources.

Streamlined important & manual capture

Bring in existing datasets or manually create new entries, ensuring no potential site is missed in your evidence base, regardless of its source.

Structured, auditable, and spatial evidence

Collect structured data via templated question sets, store supporting files, log expert commentary, and run spatial checks. All site evaluations are recorded in a detailed timeline.

Update at scale

Keeping your evidence base current. Make large-scale changes to site records with the Bulk Update capability.

Manage all your site data in one place.

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Manage all your site data in one place.

Build complete and accurate Site Libraries to compare sites with confidence

Policy, planning and GIS integration.

Create relationships between sites and your corporate GIS, planning policies, and consultation events - enabling fully contextualised evidence gathering across teams and platforms.

Confident, evidence-based comparisons

Instantly compare sites side by side to uncover patterns, prioritise effectively, and make evidence-based planning decisions.

Custom views for powerful data insight

Instantly create tabular views of your site data - making it easy to visualise, search, and filter across all sites for focused evidence gathering.

Seamless import & export for collaborators

Bulk important data from external partners and easily export datasets for reporting or analysis.

 

Surface site data to the public and link it to your plan

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Surface site data to the public and link it to your plan

Share submitted site information with the community to inform and shape your planning policy.

Link evidence directly to your plan

Through integration, submissions are linked to individuals and organisations, providing a full audit trail of every planning policy interaction to help inform and shape your plan.

Publish and engage with your community

Instantly publish site data and maps for community consultation directly to your portal. Drive transparent community consultation by creating links to evidence.

Evidence-based transparency

Ensure your plan is robust and inspection-ready. Create clear connections between the community input and policy decisions.

 

We've become much more efficient in gathering together consultation data and GIS data in the same place when we are wanting people to evaluate and critique sites.

It really is the holy grail of planning to be able to click on a site and comment directly on it.

Peter Alexander

Senior Planning Technician, Highland Council

Features planners love

Capture accurate submissions, consolidate robust evidence, compare sites with confidence, and engage the community - all from a single, integrated platform.

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One Tool

Capture, process, register and surface development sites. Then link it directly to your draft plan.

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Comprehensive Site Library

Build a GIS Site Library showing all assessment criteria and outcomes.

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GIS Data

Leverage your corporate GIS systems alongside Keyplan - bridging internal tools and external inputs into a cohesive, mappable evidence layer.

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Custom Query Builder

Create your own queries to include specialist assessments. Easily manage sites with a pass-fail outcome.

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Link to Draft Plans and Policies

With a comprehensive Site Library, input the GIS data to your draft plans and policies.

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Times and Resource Savings

Eliminate the need for manual assesment processes that drain officer time and additional costly technology.

Explore the product

You're in good company

Trusted by over 100 public sector customers globally.

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FAQ's

How can the community submit site suggestions on Objective?

How does integration work with existing GIS systems?

How does Objective compare to standard GIS software?

How does Objective's spatial analysis and validation work?

Streamline your site assessment process

One tool to register, capture, process and surface proposed development sites.

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